|VP, Group Account Director|
The Vice President, Group Account Director (VP, GAD) is responsible for all the accounts assigned to his/her group. Essentially, this group head’s function is one of personal leadership in client relations and in internal management of accounts. The VP, GAD is the person to whom the account team looks for support, guidance, and mentorship, and to whom clients look as the agency’s representative on medical education strategy and execution. The VP, GAD must be an expert in medical communications and pharmaceutical marketing and be the clear strategic lead on all client projects.
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