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Machine Learning Can Decipher Data - Medical Marketing and Media



Medical Marketing and Media
 
Machine Learning Can Decipher Data 
Medical Marketing and Media
As researchers and analytics, we interact with a wide array of market research pros in the health and wellness space. In recent months, we've noticed a hesitancy to adopt algorithmic-based research techniques. Many traditional life sciences market ...

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Why Greater Than One's Elizabeth Apelles stands firm on ... - Medical Marketing and Media



Medical Marketing and Media
 
Why Greater Than One's Elizabeth Apelles stands firm on ... 
Medical Marketing and Media
The CEO of the independent healthcare agency discusses growing a business in digital in the early 2000s and the perks of remaining independent.

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Can digital tools really change patient behavior? - Medical Marketing and Media



Medical Marketing and Media
 
Can digital tools really change patient behavior? 
Medical Marketing and Media
?Digital health is not a computer science or an engineering science. It is a social and behavioral science,? explains Spiegel, who is director of health services at Cedars-Sinai. It's a phrase he repeats often, an acknowledgment tech's ability to ...

 


Market Intelligence Study for a Medical Packaging Client | Optimizing Marketing Campaigns to Address the Market ... - Business Wire (press release)



Market Intelligence Study for a Medical Packaging Client | Optimizing Marketing Campaigns to Address the Market ... 
Business Wire (press release)
LONDON--(BUSINESS WIRE)--Infiniti Research, a global competitive intelligence solutions provider, has just released their new market intelligence study on the medical packaging industry. A renowned medical packaging manufacturer wanted to reduce the ...

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New tactics change clinical trial awareness game - Medical Marketing and Media



Medical Marketing and Media
 
New tactics change clinical trial awareness game 
Medical Marketing and Media
When Eiger Biopharmaceuticals began looking for patients to enroll in a clinical trial for lymphedema drug Ubenimex, Joanne Quan, M.D., chief medical officer of the Palo Alto, California-based company, kept hitting a wall. The usual route ? outreach ...

 


ASLAN Pharmaceuticals Appoints Stephen Doyle as Head of China - Markets Insider



ASLAN Pharmaceuticals Appoints Stephen Doyle as Head of China 
Markets Insider
Stephen's expertise in building commercial capability and launching innovative oncology drugs will help us to execute our development plans and, if approved, launch varlitinib in the China market.? Prior to Boehringer Ingelheim, Mr. Doyle worked for ...

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The buyer's guide to pharma, healthcare, and life sciences consultancies - Medical Marketing and Media



The buyer's guide to pharma, healthcare, and life sciences consultancies 
Medical Marketing and Media
How silly? WPP felt the need to address it directly in a Q3 results report, stressing the threat posed by consultancies to the core ad business of the company and its ilk has been drastically overstated. WPP singled out an Advertising Age report as ...

 


MM&M launches 2018 search for Healthcare Transformers and Innovation Catalysts - Medical Marketing and Media



Medical Marketing and Media
 
MM&M launches 2018 search for Healthcare Transformers and Innovation Catalysts 
Medical Marketing and Media
NOTE: Agency executives, consultants, and media executives are NOT eligible for consideration as a Healthcare Transformer. Innovation Catalyst: Marketers who have helped health-tech innovators connect with the larger worlds of pharma and healthcare ...

 


What Facebook's news feed changes mean for brands and publishers - Medical Marketing and Media



Medical Marketing and Media
 
What Facebook's news feed changes mean for brands and publishers 
Medical Marketing and Media
In a post last night, Facebook announced that it would be introducing changes to its news feed algorithm in the coming year to ensure that posts by friends and family on Facebook appear higher in the news feed. "Recently we've gotten feedback from our ...
Facebook Overhauls News Feed to Focus on What Friends and Family Share New York Times
Mark Zuckerberg - One of our big focus areas for 2018 is... | Facebook Facebook
News Feed FYI: Bringing People Closer Together | Facebook Newsroom Facebook Newsroom

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NORML balances federal, local action after Cole memo reversal - Medical Marketing and Media



Medical Marketing and Media
 
NORML balances federal, local action after Cole memo reversal 
Medical Marketing and Media
The National Organization for the Reform of Marijuana Laws, known better as NORML, has 164 local chapters around the country that are lobbying for change in marijuana laws from city councils to the federal government. Pro-marijuana groups have seen ...
Memorandum - Department of Justice Department of Justice
Record-High Support for Legalizing Marijuana Use in U.S. - Gallup News Gallup News

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